Washington d.c. crowns
The Washington D.C. NFL team used a derogatory mascot and name from 1937 to 2019. The name originated from a violent part of u.s. history and is used to degrade Native Americans. I rebranded the team to reflect a more positive aspect of the country.
Initial sketches




Logo and Color exploration

Final logo

Branding Guide

Branding collateral




Apparel Photoshoot



Season Ticket holder box
